The Luxe Flush Restroom Trailers Website Design Case Study
A Fast Build for a New Company With an Ambitious Go-to-Market Timeline
A brand new business venture, The Luxe Flush Restroom Trailers (formerly known as Royal Throne Restroom Trailers) was looking to build a website quickly. Not only did the company need a clean design, but also needed assistance in flushing out the business concept making the copywriting and consulting a key aspect of the project. Next Horizon was able to provide a responsive, ADA compliant website design fast so that the budding business could go to market with confidence.
Project Highlights
- Extensive and User-Friendly Inventory Page
- Corporate Branding Package
- User Experience Built to Convert
The Client
The Luxe Flush provides luxury restroom trailers for events throughout the east coast. Headquartered in Orlando, Florida, The Luxe Flush exists to provide high-end, clean and rentable restroom trailers for weddings, corporate events, festivals and other major events that don’t want the stigma of a dirty, unkempt restroom. They have a diverse inventory of restroom trailers including ones that are ADA compliant.
The Challenge
The Luxe Flush Luxury Restroom Trailers was a brand new business. The client wanted the website up fast but also was in need of some consulting on his business model. With it being a new business, some of the operation plan needed to be worked out. The Luxe Flush needed a company that could provide quick turnaround, but also provide business “know-how” to ensure the website was fully aligned with the business model.
The Solution
Before starting on the website project, it was important for the Next Horizon team to sit down with the client to discuss business needs, company culture and branding. As this was a new company, important details had to be ironed out before any planning could be done. Luckily we were able to quickly and effectively consult with the client, providing operational insight, a corporate branding package and we narrowed down specific business focuses that could be utilized in ongoing digital advertising.
The Corporate Events and Weddings Pages were built to convert with interactive calls to action, service highlights and narratives that progressed to a decision point. We provided ubiquitous access to clickable phone numbers and contact forms — making a consistent attempt to gather prospect data. Contact forms utilized conditional logic and security protocols to reduce spam related submissions.
The Results
The final product was finished in time to execute The Luxe Flush’s go-to-market-strategy. The new website provided the company with a professional digital storefront with which to engage and convert prospective customers. Mobile responsive and ADA compliant, the new The Luxe Flush Luxury Restroom Trailer website provided a foundation that could be built upon for years to come.
Project Highlights
- Extensive and User-Friendly Inventory Page
- Corporate Branding Package
- User Experience Built to Convert
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